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Ticket Brokering vs. Scalping Tickets


Internet ticketing brokering, the resale of tickets by an online or web-based service is a flourishing trend in the present-day economy. A usual misconception represents that the internet ticket brokering line is a variant of ticket scalping. Notwithstanding, rather the purchasing of tickets to events and marketing them for a much higher price, a broker service will buy blocks of tickets and sell them at a price they consider the market will support. The ticket resale laws vary by state where the most rigorous scalping laws occur in Arkansas, Massachusetts, Michigan, Rhode Island and Kentucky . It is up to the individual ticket broker to choose how they will follow the laws, and apart from the preceding five states, ticket brokers are able to essentially price the tickets as they choose to.

Internet ticketing services went forth in the late 1990s by Ticketmaster, one of the largest internet ticketing services. The call for for these services has since matured to include such organizations as StubHub, Fandango, TicketsNow and TicketExchange. While the internet ticketing business proceeds to grow and demand increases, many companies are facing multiple criticisms. One of which is the conflict between ticket scalping and ticket resale through a internet-based service. Many state laws have been able to clarify any confusion and permit ticket brokers to keep on reselling tickets as a business. A large risk that someone faces when purchasing a ticket from a scalper is the danger that they may be purchasing a stolen or fraudulent ticket. Ticket brokers are a more guaranteed choice when purchasing tickets for various sporting events and concerts because the purchases are consummate by individuals that abide by the state’s laws and follow all required procedures to lawfully sell tickets on the marketplace, also working within contracts. An internet ticket broker’s business is searching for and selling tickets to persons when ticket office sales are sold out or tickets are hard to find. Ticket brokers operate out of offices and conduct business as a traditional company does, through email, phone calls and the Internet. Most brokers host their own websites that facilitate the ticket transactions and purchases, often accepting all major credit cards and PayPal. Ticket resellers offer the benefits of proof of purchase and the power to formalize and authorizing all transactions to insure authenticity of purchases.

The ticket brokering business gets a bad rap from many people in that most believe that it is a business with no product being offered to customers but simply inflating the price of event tickets. Many believe that the ticket broker simply hoards up available tickets to different events and then automatically resells them to the public with no risk to themselves. This is far from the case.

A ticket broker will purchase tickets in advance to a sporting event or concert with the “HOPE” that they will be able to sell at a profit. In practice this doesn’t always work out favorably. Many times a ticket broker will purchase these tickets in advance and either sell at a loss just to get some of their money back or at worse be stuck with the tickets that go unsold. Many a ticket broker looks at his inventory Monday morning with a stack of useless, expired tickets from the weekend.

According to a recent article in the New York Times, internet ticket sales have surged as the economy plummeted. Although the economy has come down, so have the prices for tickets permitting consumers to continue buying tickets, particularly for sporting events. Sporting franchises have started to partner with ticket brokers offering a venue for season ticket holders to resale their tickets for games they’re not able to go to. A spokesperson of Forrester Research calculates that the ticket resale market is valued at about $3 billion a year. The report goes on to explain how a lot of sports teams haven’t priced their tickets appropriately and had to reduce prices of some of their most costly seats.

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Since 1998, we've been providing access to premium seats through a truly open marketplace where concertgoers and sports fans can buy or sell tickets without restrictions or limitations.


Canna Tixx is an independently owned and operated website specializing in sales for the secondary ticket market. We are not affiliated with any primary website, venue, or box office. All sales are final. There are no cancellations, refunds, or exchanges. We are not affiliated with any box office, venue, team, artist, or otherwise. We are an independent ticket broker that buys and sells tickets on the secondary market. As a result, our tickets may be above face value and directly reflect the market demand. Canna Tixx provides premium tickets to all major concerts and sporting events in North America with emphasis to cannabis enhanced experiences. We don't just provide tickets "We Cater To The Cannabis Crowd." ™

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